Social Media and Consumer Buying Behaviour: Evidence from Southwest, Nigeria. British Journal of Multidisciplinary and Advanced Studies, [S. l.], v. 7, n. 4, p. 1–16, 2026. DOI: 10.37745/bjmas.0570. Disponível em: https://bjmas.org/index.php/bjmas/article/view/1571. Acesso em: 8 jul. 2026.